FOUNDER’S FAVORITE COLLECTION

After 18+ years behind the chair and creating rituals for thousands of clients, these are the products I reach for time and time again. The Founder’s Favorite Collection is a carefully curated edit of must-have haircare—each one selected for its performance, versatility, and ritual power. These are the tools I believe belong in every sacred hair routine:✧ Products that prep, style, refresh, and finish✧ Crystal-infused formulas that elevate your mindset✧ Clean, intentional ingredients you can trust Whether you’re styling in the salon or setting intentions at home, these are the non-negotiables. The ones I never gatekeep. – Jenny, Founder of AIIR Professional