In the last few years health, wellness, and self-care has been a major topic in the beauty industry and Jenny & AIIR has been on the front line of the movement. You can go to any summit, event, or listen to any group of people on a panel and they will be speaking on all of these touch points but Jenny has started the movement in the hair industry. Hair wellness is hardly ever heard of and Jenny is pushing the boundaries of what that really means to the consumer and to the stylist.

When a CEO/founder is living the life they are producing, talking about and putting into her own brand it speaks on the foundation of AIIR and how it is truly a reflection of her life. You do not have to sacrifice luxury or high performance products to have that wellness aspect or even natural ingredients. Jenny has made AIIR the cool girl, chic aesthetic we all know and love but has put PURPOSE behind it. When you live your life with purpose and meaning, you are able to impact the world around you and Jenny has done just that.

Chief Energy Officer

Working behind the chair for 10+ plus years and now putting herself in the beauty business world that is predominantly run by men, she is setting a standard and creating a conversation of what it means to care about your product. With weekly conversations with the manufacturing and a pulse on social media, Jenny is truly a leader within the industry. She was involved every step of the way with the manufactures and she finds pride in that as these products are an extension of her. Each product has been tested through Jenny and her team first, then all of her closest friends who are mostly stylists, then everyone else in her community. Jenny has wanted a true product that WORKS and also performs while looking aesthetically pleasing.

Jenny has fought for her voice to be heard amongst the men who run multi-million dollar companies and has put her and her brand in over 5000 stores with a following of over a million on all of her platforms. Jenny has truly created a conversation around wellness in the haircare industry and has set in motion a movement of what it means to care and nurture your brand with intention. Her purpose has always been to make a product with intention and care and she continues to do that with each new launch, each panel she is a part of, each mentorship program, charity event and foundation, and women’s empowerment community, Jenny is a future leader and will continue to do so for many years to come.

The Founders Everyday Products

Amethyst Hair + Energy Refresher

This was one of the first products Jenny worked on as a a marketing push for AIIR! It actually was suppose to be only a limited release!

Here are some benefits of the refresher: Helps to balance the crown chakra, providing the energy of calmness and creativity. Helps you identify your purpose in life and see the positive in all challenges. The unique combination of ingredients inspires a fresh start while amethyst is said to purify the aura of any negative energy.Spray on hair to calm fly-aways and reduce frizz

Texture AIIR

This is something that Jenny uses in every hair style for her self or all of her models, it is the star of the show everytime! It was the first official SKU of AIIR!

Texture AIIR creates tousled, messy texture and perfectly “unstyled” looks with long-lasting volume. Mica reflects light for gorgeous shimmer and shine, while clear quartz inspires positive thoughts and feelings.

Texture Mousse 

Since our founder goes to hot yoga almost everyday,she wanted a product that can help aborb oil and get her through those in between wash days, especially for her fine hair!

The Texture Mousse adds intense yet workable volume and undone texture to damp or dry hair. Volcanic ash amplifies volume and absorbs unwanted oil to visibly thicken and refresh hair in seconds. Marigold extract supports scalp wellness and healthy growth.

Flexiable AIIR Hold Spray

When Jenny developed this product, she was thinking about how to minimize the amount of hair sprays in a hairstylist kit. She wanted something that could be multiuse and also have a little bit of added love with the rose quartz. Hairspray is used on such important days like your wedding or any major event so why not bring in some motherly love?

Flexible Hold AIIR Spray shields hair with reflective shine and creates a touchable soft and workable finish. Green tea extract provides nourishing antioxidants while energetically fighting humidity and frizz. Rose Quartz helps to minimize stress, boost love and support a sense of peace in all that surrounds you.